Inside Freebie: Week 1

Each week we release a freebie, whether it’s a bit of advice, a digital guide, a trial software or in this weeks case access to a seminar that you wouldn’t have normally heard about unless you were on an exclusive mailing list.

Check out the SenukeX Team’s Live Webinar tonight, and get FREE access to a seminar on a new sister product that works with SenukeX and a lesson on how to use it!

All we ask for access to each week’s freebie is a quick tweet about our blog:

Or tweet via your mobile with a handy QR code

We hope you enjoy! If you have suggestions for next weeks freebie send us a tweet @brandspiel

There are only a few slots for this weeks freebie so tweet fast!


The Inside Scoop: Week 1 – AutoBuildIT

This week we will be taking an exclusive inside look at a new CMS (content management system) called  AutoBuildIt that is designed specifically for brand/product promotion.


If you’ve ever tried to promote a product or service, then you’ve probably been in a situation where you wanted to (or were told to) create a website, digital sales page, squeeze page, or e-commerce mini-site. Unless you’ve had a fair bit of experience both in programming and in digital design then trying to create the site you want can be a challenge forAutoBuildIT sure. You probably turned to services like WordPress, or other web creation platforms in order to try and manage the content that you have; but the thing is WordPress was never designed to be a Content Management System (CMS). WordPress is supposed to be a blog, and unless you can tweak it extensively WordPress will always present as a blog.  It really lacks the features you need to get a strong sales site.

That’s why we felt very fortunate to get invited into a private behind the scenes look at AutoBuildIt, in fact we here at BrandSpiel will be sitting down with Lee Benson and Tahir Shah the creators of AutoBuildIt for an exclusive audio interview; and will be the first place on the web to provide you with AutoBuildIt Tutorials to help you to fully optimize this tool.

But, enough about what’s to come! Let’s start talking about what we know about AutoBuildIt so far:

AutoBuildIt is your all in one digital marketing system built on a monthly payment scheme. It is designed to get you up and running with your own domain and unlimited hosting in less than five minutes flat! However, the more interesting boast that the AutoBuiltIt team was able to make is the fluid and intelligent nature of their product with:

  • Professionally Created Designs that are fluid and easily customized without graphic design experience from the control panel
  • Intelligent Squeeze Page Prompts (Pages that prompt for a a sale, and interact with a user on time-delay) created without coding knowledge.
  • Video Squeeze Pages, with Opt-in Forms and Buy Now Buttons, all easily created and integrated on a push button system.
  • The ability to create Membership Sites or Affiliate programs with sub-links on the fly
  • As well as many other features that we can’t tell you about just yet!
Needless to say we here at BrandSpiel are excited about our exclusive with AutoBuildIt and will be sure to bring you more information on it first before it hits the market!

Hooking Me In – They’re Doing it Right

There aren’t many startups that get it and I mean really get it when it comes to that initial hook. I don’t know how many startups I’ve seen offer great prizes, rewards and special perks for users to join their service. Some of them even go so far as to say “I will give you money to sign-up” but if there is one company that entirely just nailed it when it comes to getting the hook it’s “Meporter“. Meporter is the new social solution newspapers. Forget getting your news from a newspaper the next day, forget getting it crammed into 140 (inaccurate) characters on Twitter and get it live from the scene as it happens.

But enough about what they are, let’s get back to that hook! Think of it like fishing, as a startup you want to attract and catch as many fish as possible, you need three things, your bait (advertising/promotions), your fishing rod (your product/service) and your hook (the key feature that hooks people in). When it comes to meporter they were baiting us in with cash prizes. To quote TechCrunches coverage of Meporter:

“Meporter is giving away over $28,000 in cash prizes to the first 1 million users who sign up and share the app with their friends”

But even after the bait they need the hook, something so that once I eat the worm I can’t turn around and go swimming off to the next service that’s offering me a worm. For meporter it’s their simple product setup. You see the way meporter works is you load up the app on your smartphone and can report geo-located news as it happens, as well as post stories, take pictures, or check-in as an eye-witness to further the story. As you share the news you earn badges, badges which you can then cash in for fun owl covered paraphernalia at the store.

It’s rather cool that I can earn badges, I do love to gloat – it’s even cooler when I can use those badges to get myself all sorts of free swag – I really really love swag! But, perhaps the best part about the meporter model is that every time I put it down, I feel like I’m missing something important. What if something just happened? What if some really cool impromptu thing is going on across town! Well damn better check meposter again; and there it is they have me hooked!

Meposter is a great model because they get you from all angles, they give you free stuff, they give you pride-filled badges, they let you become the star columnist and they keep you in the loop with everyone else who has the same mentality. Once you get a taste of what’s going on you don’t really want to let go – and that’s where Meporter got it right, not in how they branded, not in their awesome owl covered free swag, but in the solution their service provided. It tells you what is happening now. Live. You can be there – you can make history. I have to check Meporter again.

%d bloggers like this: